MAYANA Beauty / Brand Identity

Logo, website and packaging design in collaboration with Helena Bielke. Custom font design used for the logo and all through the brand identity.

A Brazilian beauty brand that captures the essence of Brazil's vibrant culture, diversity, and passion. The products are inspired by the lively landscapes and the colorful energy of Carnival.

The makeup collection includes highlighters that shimmer like samba costumes, lipsticks in carnival-inspired shades, and glittery eyeshadows, perfect for a night of dancing. Each product would convey Brazil’s lively and energetic spirit.